Zak’s approach to design is both sporadic and systematic. Heavily informed by research, Zak delves deep into his chosen topic, which allows him to explore his projects from unique perspectives and at a deeper level. Being process-driven is a key part of Zak’s practice, using play as a way of ‘letting go’ and allowing the outcome to present itself naturally. This use of play allows him to explore his unique perspective as a designer, creating an environment where ideas can flow freely without constraint or judgement.
(Welsh Version) Zak’s approach to design is both sporadic and systematic. Heavily informed by research, Zak delves deep into his chosen topic, which allows him to explore his projects from unique perspectives and at a deeper level. Being process-driven is a key part of Zak’s practice, using play as a way of ‘letting go’ and allowing the outcome to present itself naturally. This use of play allows him to explore his unique perspective as a designer, creating an environment where ideas can flow freely without constraint or judgement.
Zak’s final project is as much about educating his audience about sustainability, as it is about finding his creative flow and style as a designer. Using his body and movement, Zak uses his in-depth knowledge and passion for the subject matter to allow him to translate the ideas into symbolic drawings embedded in meaning, feeling and emotion. The viscosity and thickness of the ink allows Zak’s emotions to be translated into the ink strokes directly, requiring a very physical motion to create each shape. This results in deeply meaningful and sometimes violent expressions through his mark-making.
Zak’s choice of topics came about through concept mapping and finding patterns and links between his research and the ideas that were presented to him. Zak explains his use of ‘gut feeling’ to allow the project to develop naturally, finding much of his inspiration and answers in his natural surroundings, which he captures in his photography. Zak combines his use of photography with his ink drawings to formulate a narrative that aims to resonate with people and change perceptions about what it means to be sustainable.
(Welsh Version) Zak’s final project is as much about educating his audience about sustainability, as it is about finding his creative flow and style as a designer. Using his body and movement, Zak uses his in-depth knowledge and passion for the subject matter to allow him to translate the ideas into symbolic drawings embedded in meaning, feeling and emotion. The viscosity and thickness of the ink allows Zak’s emotions to be translated into the ink strokes directly, requiring a very physical motion to create each shape. This results in deeply meaningful and sometimes violent expressions through his mark-making.
(Welsh Version) Zak’s choice of topics came about through concept mapping and finding patterns and links between his research and the ideas that were presented to him. Zak explains his use of ‘gut feeling’ to allow the project to develop naturally, finding much of his inspiration and answers in his natural surroundings, which he captures in his photography. Zak combines his use of photography with his ink drawings to formulate a narrative that aims to resonate with people and change perceptions about what it means to be sustainable.